So often we get up and head off to work without questioning why... We go about our lives waiting for the weekend thinking we are doing it for the money or for our families or for some other reason... In a meeting earlier this week (that just happened to be at work) I was introduced to the concept of why...
Not the why do we bother going to work (to make the money to pay the bills) but more the why did I want to work in a library in the first place. Also the bigger question that filtered through my mind was why does a library exist in our local community.
The question of why is the heart of marketing, selling yourself and what you do and how you do it can only truly be sold if you understand the why and can clearly state that.So here goes...
Hi my name is Tim and I am passionate about my community. I want to be a great husband and father and strive to be that every day. I think that where I live is a great place for me, my family and my friends but it can be made better. I look for the best in everyone I meet and I believe that the people I work with can and do achieve great things. I need to challenge myself to do more with my knowledge and skills, equally I need to challenge those who I cross paths with to see the more that they too can do and be. I am lucky to be the Team Leader of the local library... I strongly believe that libraries are now so much more than books... They are the places where people can meet just for a coffee and a chat. Libraries can be hangout places, performance spaces, the research center for a brand new idea or the place where you uncover the branch of your family tree where the best nuts are sourced... We are the place you should go to be cool in summer and warm in winter... Libraries of today are where you should be greeted like a friend and treated like family... The hallowed halls of the past are gone... Has it been a while between visits? Come check us out... You'll be surprised...
So how'd I do? Wanna visit?
Libraries need communities and communities are starting to discover that they also need libraries... A win/win!!
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